It is vital that your coffee shop should be part of the community celebration of the holiday spirit. The possibilities are endless.

In this feature, we explain how you maximize your advertising spend on social media, particularly with Facebook and Instagram.

Retail sections in cafes tend to remain underutilized. If you don’t have an engaging retail selection, you might be losing out on profits.

There are unconventional marketing methods that a budding cafepreneur like you would be wise to explore. Case in point: Spotify.

60% of businesses across the globe have built their online communities. Like social media, they have changed the way business is done.

Google has become a powerful tool in promoting any brand, may they be product or service-oriented in nature. Enter: Google My Business.

With Tiktok, you can harness the power of effectively promoting your cafe thanks to this hugely popular and influential short-video platform

We live in a time where presence in social media platforms is a necessary means of putting our brands on the map.

Imagine a scenario where the flavor and aroma of your freshly-brewed coffee is tainted with the smell of rancid oils and old coffee grounds.

You’re an aspiring cafepreneur but on a budget. What are the essential items you’ll need to begin?

How to care for your espresso machine to make sure it’s always in top form.

The list of things you need to train your baristas on is relatively long. But look no further! We summed it up perfectly for you.